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5 important things before starting a business

Perhaps you have finally decided to start a business after so many weeks, months or years of wanting to. Perhaps it’s because you are tired of your current job or can’t stand your boss anymore. Maybe you just feel being a business owner is your purpose – what you are...

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Stop worrying about your competitors. Do this instead.

Competitors? You are bound to have them because everyone does. Competition is one of the constant attributes of life. Most entrepreneurs today face the danger of falling into the comparison trap. As an entrepreneur, at a point, your competitors’ success might...

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5 proven ways to turn customers into brand evangelists

Brand evangelists fulfil more than the usual customer purpose of purchasing your services and products. They don’t vanish into thin air after making a purchase. No. Instead, they make sure everyone they know gets to know that they are pleased with your brand. Clients...

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Signposts on the path to digital entrepreneurship

Digital entrepreneurship is becoming increasingly popular. We all make digital entrepreneurs richer every day. The many websites and applications that we visit and use represent entrepreneurship. They represent a digital form of free enterprise. New opportunities for...

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The problem with being a solopreneur

One of the most popular reasons for starting a business is freedom — especially in terms of having enough time and money to maintain a desired lifestyle. However, you may soon realise that the freedom you craved as an employee becomes even more elusive when you start...

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Running your business with a systems mindset

Are you a professional looking to start your own business? Or maybe you're already running a business and you have found out that the experience is far removed from the El Dorado that you had in mind when you started out. Sooner or later, you will realise that being...

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